Tuesday, July 17, 2018

Review of "The Age of Ruth and Landis"

This book, written by two economics professors, discusses the business and economic side of the game during the 1920's. I especially enjoy books on the business of baseball, so it was a great read for a train ride to a baseball game. Here is my review of "The Age of Ruth and Landis."


Title/Author:
The Age of Ruth and Landis: The Economics of Baseball during the Roaring Twenties” by David George Surdam and Michael J. Haupert

Tags:
Baseball, professional, business, management

Publish date:
June 1, 2018

Length:
420 pages

Rating: 
5 of 5 stars (outstanding)

Review:
When the decade of the 1920’s started, baseball was in turmoil. The game’s championship event had just endured a scandal in which the World Series was thrown by the Chicago White Sox due to gambling. The game had been considered secondary to many other sports such as boxing and college football. Gambling was a big problem, not only because of the 1919 World Series, but also had players such as Hal Chase involved in gambling as well.

However, that decade was a smashing success for the overall business health of the sport and that success is discussed in this book by economic professors David George Surdam and Michael J. Haupert. The two main people responsible for this are mentioned in the title.  Babe Ruth, who was sold from the Boston Red Sox to the New York Yankees as the decade began, became a larger-than-life figure as he not only was a star player, he became the game’s ambassador and crowds followed him wherever he went.

The other man in the title, Judge Kenesaw Mountain Landis, became the first commissioner of the game and took immediate action on the White Sox players who conspired with gamblers to throw the World Series. He set out on a mission to rid the game of gambling and other negative influences.  He did this with an iron fist and also was one of the many officials who kept the game free of black players.  That was the large stain on his otherwise worthy contributions to the economic state of the game.

While the authors are economists, there is certainly more than just business talk in the book. Every aspect of the game in the 1920’s is covered – the style of play on the field (thanks to Ruth, the home run became popular), competitive balance, player salaries, ticket prices and so much more.  Of course the business aspects are covered in more detail, but there is something about everything in the game at that time.

This is not the first book that I have read about baseball in earlier times in which I had this thought, but it especially struck me that so many issues that the game has today were present at that time as well. Think the designated hitter has only been in vogue since 1973?  It was proposed during that decade.  Labor strife?  That was present during that time as well.  Revenue concerns? Yup, there were plenty in the 1920’s.  Something that I thought was very interesting, and it is true today, that even the best paid players were considered by some to be “underpaid” when considering the revenue that the player brings in.  When the authors made this point about Babe Ruth, I thought of modern players like Aaron Judge and Mike Trout who are extremely popular and handsomely paid, but their salaries are only a small portion of the revenues they bring to the sport.

The last interesting aspect of this book I will mention are the tables of various figures such as attendance, ticket prices and even the books of the New York Yankees in the decade.  While this was only one team, those painted a decent picture of the overall health of the sport and the other tables were very informative.  I normally don’t bother referring to them while reading the book, but I did that frequently with this book.  

Readers who like books on the economics or business of baseball will enjoy this book very much. It isn’t too dry for those who usually shy away from the business side of the sport, so it is one that those readers might enjoy as well.  Highly recommended.

I wish to thank University of Nebraska Press for providing a copy of the book in exchange for an honest review.

Book Format Read:
Hardcover

Buying Links:


https://www.barnesandnoble.com/w/the-age-of-ruth-and-landis-david-george-surdam-phd/1127290941?ean=9780803296824

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